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LATEST NEWS

The most important developments in search, AI and marketing, with our take on what it means for you

DIGITAL VISIBILITY

Google, SEO and AI search

Websites for Adams Matkasse and Andfjord Salmon on an iMac, tablet and phone in a bright design store

Google moves links higher up in AI Mode and AI Overviews

Websites for XXL and Adams Matkasse on an iMac, tablet and phone in a store

Google's spam update is complete after almost two weeks

ChatGPT and Google traffic

ChatGPT sends under 1 percent of the traffic Google sends

The websites of Zander K Hotel and Clas Ohlson on an iMac, tablet and phone in an Apple store

How to find the pages losing clicks to AI Overviews

ADVERTISING

Paid search and advertising

Maverix works on digital visibility for the Bergen International Festival

AI search brings Google more searches, but less ad revenue per search

Coastal landscape photographed for Heimstø

ChatGPT Ads is in 89 countries, but many advertisers drop off

Nettsidene til XXL og Empet på iMac, nettbrett og mobil i en mørk teknologibutikk

AI Max in Google Ads: how to stay in control

The websites of Godt Levert and Bergen Børs Hotel on an iMac, tablet and phone in an Apple store

Meta wants AI to plan and adjust your campaigns

AI NEWS

AI in marketing, explained soberly

Rocks and a jetty from the air, photographed for Heimstø

9 in 10 use AI in content marketing, but few see better results

Websites for Empet, Masoval and XXL on a screen and phone in a shop with a brick wall

Adobe Firefly now removes the background from entire video clips

How much of AI visibility does Google cover?

INDUSTRY NEWS

Advertising, media and content

Campaign posters for Nermo, MAYA and Skåbu Fjellhotell on a construction hoarding

Global advertising grows 11.9 percent, and Big Tech takes most of it

Campaign posters for Nermo and MAYA by the stairs in the Oslo metro

The World Cup summer lifted Norwegian media spend 5.4 percent

Nettsidene til Heimstø og Bergen Børs Hotel på iMac, nettbrett og mobil i en Apple-butikk

Social media in Norway 2026: where is your audience?

NEW CASE STUDIES

Visibility in numbers

One domain gave De Bergenske 52 percent more clicks

maya.no på nettbrett

Maya Apartments: from zero to half the clicks

fib.no got 41 percent more visits outside the festival

Lesesalongen på Nermo Hotell i Øyer

Searches around the hotel brought Nermo Hotell new guests

What can we do for you?

Maverix is a leading agency in strategy, technology, advertising and design that creates growth together with you and your products and services.