
Almost three times
as many clicks
for MAYA
MAYA rents out apartments and rooms from Carl Berner to Solli plass, but Maya Apartments had almost no traffic from Google. In September 2026, maya.no got 1,668 clicks from Google, almost three times as many as the year before, and more than half went to the apartments.
MAYA owns and rents out its own buildings in Oslo. Private individuals, many of them students, rent apartments and rooms through Maya Apartments, while companies rent offices and commercial space.
The website was barely visible in Google, and Maya Apartments had almost no search traffic. People who found MAYA mostly searched for the name or a street address. The goal was to turn Maya Apartments into a brand people search for, and to fill the apartments with tenants who find them on their own.
Technical audit: a crawl of the whole website, with cleanup of redirects, canonical addresses and redirect chains that ended in 404.
Competitor analysis: MAYA measured against both commercial players and rental players in Oslo, to find the searches where MAYA can win.
Content plan for tenants: articles about deposit accounts, rental contracts, student housing in Oslo and rental prices per district.
Google Ads for Maya Apartments: search campaigns aimed at apartments and rooms in Oslo.
+175 % clicks from Google, September vs. last year
+190 % visits to maya.no, last 90 days
56 % of clicks go to the apartments
13.0 → 7.3 in average position
maya.no has almost tripled its traffic from Google, and the growth comes from the apartments.
+174.8 % clicks from Google: 1,668 clicks in September 2026, against 607 in September 2025.
+189.7 % visits to the website: over the last 90 days, and +206.6 % from organic search.
Average position from 13.0 to 7.3.
Almost 8 times as many clicks to the apartments (Apartments): from 120 clicks in January to 943 in August.
56 % of all clicks from Google: now go to Apartments, with an average position of 5.5.
The districts are part of it: people search for Maya Apartments together with Carl Berner, Solli plass and Skjetten.
+30.3 % keywords in the top 10: “thorvald meyer” has gone from position 35 to 2, and “breigata 12” from 9 to 2.
Read more about the figures: Maya Apartments: from zero to half of the clicks (in Norwegian).
